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Archive for the ‘SEO Ethics’ Category

Web Site Jacking : Wizzard Communications Likes To Steal.

I can’t stand thieves.  A good friend of mine found this the other day and brought it to my attention.  This company in Shanghai China took it upon themselves to duplicate our site in it’s entirety, including some of our customer testimonials.  They simply switched phone numbers to a China phone number and then switched [...]

Website Plagiarism : An Interesting Discovery

So, if you read my last post you would know that On Target Web Solutions.com was the target of a website jacking incident recently.  This got me thinking about who else has been possibly stealing my stuff.  I discovered a tool today called CopyScape.com . Once I used the free copyscape.com site, I quickly discovered [...]

Seeing Double : Website Jacking

While browsing through my web stats the other day I came upon a link I had not seen traverse my site before: out of sheer curiousity as I normally do, I clicked the link and was gazing at my own web site with a different URL…. I was in fact, seeing double.  The un-orignial dirt [...]

What is keyword stuffing? SEO Terms

One black hat seo tactic that flourished in the mid 1990’s was the practice of keyword stuffing.  Here’s the scenario: You are trying feverishly to rank on one particular search term, but there is always this idiot ahead of you in the SERPS (search engine results page). You visit the site and can’t even begin [...]

Internet Marketing Ethics : The Testimonial

I spoke with a prospect last week who informed me that he had paid a writer to compose several testimonials to give authenticity to his online company: he got the point that a web site needs to scream reliable, honest, solid and trustworthy, but obviously he had missed the true ethics of the situation.  Paying [...]

Unethical SEO Practices

Got an email from a client who sells Christian T-Shirts.  He was concerned because one of his competitors is ‘bidding’ on his company’s name which is a VERY obscure name for a company.  I wandered over to the ‘christian’ company that sells the exact same product as my client and dug around in his meta [...]