There has been a lot of talk lately about social media and the potential negative impact it can have on business.  The blogosphere has been speculating on how much time social media costs companies, worrying about privacy issues, secret secret company data being disseminated all over the net and IT concerns about hacks etc., through [...]

I’ve been fortunate to speak at several local tradeshows / seminars about Social Media lately, and one of the most common questions I get from businesses during my presentation is “How do I keep my company safe with Social Media?”
This is a VERY legitimate question as companies are starting to block access internally to social [...]

I’m a huge fan of Blendtec and their cool viral you tube videos: watch Tom Dickson from Blendtec blend his ‘facebook’ page and then go and follow them on Facebook for more zany blending:

What a great way to build a facebook fan page….

I was invited again to represent On Target Web Solutions and discuss Social Media, this time I was asked to discuss Social Media and privacy.

How do I get invited to speak on National TV? Google organic rankings.  The Daily buzz found me in a Google search and has asked me back several times to discuss [...]

The latest corporate fad as many companies are coming under scrutiny is to scramble and get a feel good video produced and distributed to try and retain market share and build confidence. This alleged ‘transparency’ or confession is becoming more and more common in a cut throat economy. I’ve listed a few examples below:
First it [...]

I met with a great company last week who is trying to re-launch their company after an ugly ‘custody’ battle of ownership. During this battle, the company was beat up, customers were lied to, the brand message became as clear as mud and their market share dropped drastically: essentially, NOW more than ever, they need [...]

A great quick video about blogging from Seth Godin and Tom Peters.
Many people are scared to blog, what should I write? What if I sound stupid? What if no one reads it? From my personal experience, blogging can help train your mind, blogging can help you chart some new paths, blogging can help you and [...]

A friend forwarded this video to me this morning: I think it says it all about the fundamental shift in the way that we communicate in both life and in business: Social media is truly here to stay, businesses that don’t embrace this revolution may not be here for long:

I stayed up way later than my usual bedtime on Saturday night to catch Ashton Kutcher on Saturday Night Live.  I don’t celebrate Ashton’s entire career or anything, but I am intrigued about his use of social media to help companies grow.  As he soared through his opening bit, he dropped the term Social Media [...]

The largest mistake I see companies make on the web, in particular in social media marketing is that they remain self centered.  They post stuff ALL About themselves, they post stuff all about their products, they post stuff all about their boss and his morning cup of joe.  They should be posting comments about the [...]