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Archive for the ‘viral marketing’ Category

How To Corner A Market: Spatula City.

They leave you no choice, you MUST buy your spatulas from Spatula City!
My friend Paul shared this viral spoof all about Spatulas.  I had to share….

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Marketing In A Recession Blendtec Style.

Sometimes the best method of marketing in a tough time is by poking fun at the situation.  Watch Blendtec’s Tom Dickson blend the latest Government bailout package in his tough Blendtec blender.

The beauty of these viral videos by Blendtec is their simplicity, relevancy and duration: These videos have dramatically and rapidly spread the word about [...]

Are you poisoning the well?

Seth Godin’s latest blog article, “Poisoning the well” rang home with me.  Everyday, we get invaded with email spam, spam phone calls, walking spam who try to sell us insurance products at our office: Then, when I go home, more of the same.  Spam in my physical mail box, spam on my front door advertising [...]

Tom Dickson’s Man Cave : The Blendtec Guy & Viral Goodness

Tom Dickson of Blendtec is up to blending more stuff: you have to love this series:  The simple beauty of this campaign: humour and destruction all at once.  This video series has yielded an enormous surge in Blendtec Sales: this video alone has had over 202,000 views!
This series is a success because it’s NOT the [...]

Viral Marketing & Your Blender

I was strolling through Costco the other evening lugging 60 pound bags of diapers and baby formula when I encountered a gentleman producing smoothies with one of those Garth Brook type head sets on. He was VERY excited about the smoothies and natural vegetable drinks (which looks absolutely vial to me…) and was giving [...]