Archive for the ‘Web Hosting’ Category

 

Does Switching Hosting Affect SEO Efforts? – 10. March, 2009

We get asked this question quite a bit: Does Switching Hosting Affect Your SEO efforts? The short answer is NO. The long answer is Yes:

Here’s why: IF you move from one hosting company to another and find your web site in a shared hosting environment (you share a server with a couple of hundred other web sites) and their are known spammers of malware types on that shared box, you could be placing your own web site rankings in jeopardy.  Google is ‘trained’ to seek out and eliminate known search engine spammers as well as malware or malicious code type web sites.  As a result, they also record the IP address of the host and guilt by associate could be the end result.

A host may not know that there are known spammers on their box until they start getting complaints, so it is best to do some due diligence prior to switching hosts.  Google the hosting company and make sure you don’t see any comments or complaints from past victims.

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Posted in Web Hosting

Organic Search Engine Marketing & Your Web Host – 3. September, 2008

Believe it or not, your web hosting can have an effect on your google or organic search engine rankings.  The main reason: stability.  If your web host is constantly crashing or going down and bots keep trying to access your web site and get 404 errors, they may stop coming back, thus, not picking up new web content, site updates, etc.  Ultimately, you can lose a great deal of momentum in the organic search engine listings.

Another issue to consider: is your site sitting on a ‘box’ or server with questionable characters? Are there known search engine spammers on the shared hosting box server? Google does read IP addresses from web sites it visits and you could have a guilt by association situation if there is a known spammer with the same IP address.

A simple rule of thumb here: you get what you pay for.  Paying 19 cents a month for web hosting may not be the answer. Find a company that has been around for a while and that seems to cater to more ‘business’ oriented markets. 

Posted in Web Hosting

Web Hosting Hiccup – 22. July, 2008

To all of our valued clients: at approximately 3:24 we experienced a momentary loss of connectivity with our malia server.  She was rebooted and is now back in the loop.  None of our other servers were affected. 

As always, we will keep you posted.

Posted in Web Hosting

How To Transfer A Web Site : The Mystery Unveiled. – 15. February, 2008

Many of our clients get nervous when it’s time to transfer their web site in house: rightly so: their website is typically their lifeline to their clients and new prospects.  I think many have had horrendous experiences with transferring a site in the past, this is how we do it:

1.) If we are building a new web site for a client, we setup a hosting account on one of our web servers including all email addresses etc., that the client will need once the DNS (domain name system) is transferred to our name-servers (name-servers are assigned to a web hosting server to identify it.)

2.) If the client is simply transferring an existing website to our servers, we take this approach: We obtain FTP access to their existing web site host, download their site locally, and then setup a hosting account on our web server.  We then upload those files (from the previous site) to the new account we have created.  We then have the ability to see the web site on a temp URL to make certain that everything is functioning as it currently is with the existing host. Once we have kicked the tires and ran the web site through QC, we inform the client that we are ready to ‘point’ their domain to our name-servers.

3.) The client / or us (if requested) go into the client’s registrar’s account (where you registered your domain name initially) and change the existing name servers to point to our web servers.  This only takes a few minutes and once submitted through the registrar, it can take up to 48 hours until the domain is actually sitting on our server.  We’ve seen web sites on our servers within 10 minutes of switching, but have also seen it take up to 2 full days to ‘settle in’.

4.) The main objective is for the switchover to be seamless: this is why we upload the existing site PRIOR to switching the DNS.  Oftentimes our client will not even notice a difference or notice when the ‘switch’ has occurred.

5.) Some minor changes on the client’s end: We really try to make everything as simple as humanly possible for our valued clients, but there is one adjustment many of them need to make once the site has switched over and that is their outlook email settings: We send the client detailed instructions on how to edit their existing email settings and obviously are available to walk them through the relatively simple process.

We understand that some of this can be daunting, but we’re here to help. 

Posted in Web Hosting
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