A recent study conducted by J.D. Power and Associates shows that new vehicle owners cited the image they found online is most like the vehicle in real life as the top reason they chose a particular make and model of a vehicle they purchased. With this type of priority being seen among automotive and transportation shoppers, businesses know that their content marketing needs to be on point.
Vehicle and transportation ad campaigns are largely story-driven, meaning the advertisers behind those campaigns need to connect with the EQ of the audience by being an effective storyteller. At On Target, we can help curate your narrative, while strategizing on how best to distribute that narrative to your target audience through research and data analysis. Content marketing is absolutely essential for any business in the automotive or transportation industry at this point, and it’s time for your story to be told.
Automotive Content Marketing Stats
DISRUPT your marketplace with On Target Digital Marketing. We create and promote remarkable content, websites, blogs, infographics, videos and social media that gets your automotive business noticed online. When it’s time to stand out from the digital crowd with rich, amazing content, it’s time to get On Target. Speak to a Digital Marketing Expert today by calling 866-998-6886.