How Will On Target Tell Your Story?
Your hungry consumers want to be treated like a human. They crave leadership. They want to laugh, cry, feel, learn and be moved in a way that compels them to take an action. This is what we do. We create that ‘stuff.’ The stuff that resonates, the stuff that hits 'em in the feels. We get that stuff in the places that they're hanging out, and that’s when #@^( gets real. We build the web sites, the social channels, the ads that resonate, the blog posts, the instagram posts, the podcasts, and everything else that creates a meaningful relationship in the digital marketing world.
Content Marketing & Story Telling
Blogs, website copy, infographics, audio content , video, and social media posts. With an army of over 500 USA based content creators, our team LIVES to create remarkable content for your brand. We get to know you. We invite ourselves over for dinner a few nights, we hack your office Alexa to eavesdrop (just kidding...but, we could.) We get to know you so well that we become an extension of your marketing department. We know your tone, what you had for breakfast, what your cat Mr. Bubbly eats, and what makes your brand tick. Then, we get busy.
On Target’s audio content department offers a range of content options from podcasting, audio interviews, and voice assistant services. No matter what business you are in, or what information you provide, we can help you create audio content that your consumers want to digest.
Yup. We are social butterflies, but here’s the thing. We do it with intent. We do it with an end goal in mind. We do it to elevate your brand as thought leaders, to establish credibility, to build trust, to entertain, to convey your brand promise, and to promote our own dog's instagram account.
As a Google partner AND constant cash contributor to Mark Zuckerberg's empire, we get digital advertising. From strategy, to discovery, to demographic profiling, we love advertising. We love nothing more than blowing it out of the water for your brand.
This is where we got our humble beginnings. From the days of HotBot, Snap, Ask Jeeves, and AltaVista, we’ve been around the SEO space for quite some time. We have also NEVER read SEO for Dummies, so there’s that. At the end of the day, true SEO is all about the customer experience and how well we’ve compelled your audience with amazing content. Yes, we know there’s technical stuff to be done and yes, we do that smashingly well, but the true meat and potatoes is a stream of remarkable content that will pull people to your brand AND attract the likes of Google.
Pixel pushers. Code jockeys. Call us what you will, but each and every single website we create is built to MARKET your brand. It tells a story. It guides and leads users to the promised land, it informs, educates, inspires, and compels. We build websites for your intended target demographic, NOT for the guy from your IT department who likes mouse trails or to hear music play each time your new website loads.
Vision. Mission. Essence. Positioning.
A brand is so much more than just a logo - it’s the entire package of how you want someone to view you, feel about you, talk about you, respond to you. From the initial strategy for naming, identity concept and visual articulation, to setting up the guidelines to ensure long-term brand management, we are your brand champions.
It starts with the words. Before we begin our design process, we work with each client to define their brand in words, defining the vision, mission, essence and positioning. This not only ensures we have the proper voice and tone, but it also creates a clear road map for the creative that follows. By working through these steps first we gain a clear understanding of what the company is all about, which helps to reveal the best tactics to market the organization and communicate with their targeted audiences. We also help businesses to articulate their core values which helps them not just in marketing, but in all aspects of their operations.