Name It & Claim It — Be the Expert on Social Media

I got a phone call from FOX, a local affiliate here in Orlando. They wanted to come by and chat with me about Facebook’s online quizzes and all the tomfoolery and shenanigans

Stop Chasing Two Rabbits at One Time

I heard an awesome quote that I think is brilliant and I needed to share it with you: “He who chases two rabbits catches neither.” — Confucius Think about yourself out on

We’d Like a Large Dose of Fresh Perspectives, Please

Beauty is in the eye of the beholder. That’s where the variety of life comes from — every person has a different view. This can make a content marketing strategy difficult if you

Should I Outsource My Content Creation? Hell Yes!

A topic that I keep seeing, hearing about, and am frequently asked about is: “As a marketing manager, should I sub my content to another company or should we onboard someone who

All Hail Podcasts!

A few months ago, I discovered the first good book I’d read in several years, and I became obsessed. And when I say “obsessed,” I mean that I sat at red lights

Honing In On The Target

Relevant ad targeting can be the difference between a successful campaign and a waste of time and money. Smart targeting techniques are crucial parts of your content marketing strategy, allowing you to